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In a conversation, in an email, or even in that ever-so-formal “Dear Sir/Madam” opener... people often turn your identity into a polite guessing game. (He? She? Maybe they?) It can be a bit uncomfortable, and honestly, in 2025, it is entirely unnecessary. This is not a riddle. You should not have to be misidentified in your inbox. Should you?
Most email signatures focus on titles, phone numbers, and logos, but what about something even more basic: how someone wants to be referred to? Without pronouns, recipients are left guessing. Is the sender “He”? “She”? “They”? Do you reply with “Hello Riya” and hope for the best? Or go overly formal to avoid making a mistake?
These tiny moments? They pile up fast. Especially in global teams, remote-first setups, or companies where names and pronouns do not always align the way people expect.
This is where pronouns in email signatures come in. Not as a political stance. Not as a branding gimmick, but as a small, smart gesture that says: “Here’s how to refer to me.” It removes awkwardness, builds clarity, and tells your team, clients, and collaborators that they can bring their full selves to the conversation.
Adding pronouns to your email signature is a way of making communication more respectful and precise. It tells the person on the other end of the email how to refer to you, instead of making them guess or avoid the issue.
"He?" "She?" "They?"..Or..??
Pronouns in an email signature might seem like a small thing, but in today’s workplace, it sends a big message.
According to Forbes, including pronouns in email signatures is an important move towards inclusivity, signaling respect and recognition for diverse gender identities. This simple action can help prevent misgendering and promote a culture of openness and acceptance.
The real impact goes deeper than visibility. It touches how people feel at work. When someone sees their identity reflected back to them, correctly, it builds trust. As Forbes notes, using correct pronouns is not just polite; it is foundational to creating a culture where people feel seen and valued.
That has ripple effects. Teams communicate more naturally. Misunderstandings go down, and people are free to focus on doing their best work, without the mental load of wondering if they’ll be misgendered in the next Zoom call or Slack thread.
According to a 2021 Pew Research Center study, nearly half (46%) of U.S. adults under 30 say they personally know someone who uses gender-neutral pronouns. That number has grown significantly from previous years, showing how rapidly language and awareness are evolving. At the same time, platforms like LinkedIn have aligned with this shift, letting millions of users voluntarily add pronouns to their profiles to reduce confusion ? ? in communication, with a simple addition to their LinkedIn profiles.
This is not just about visibility, it is about mental health and trust.
A study published for Adolescent Health found that trans and nonbinary youth whose pronouns are respected have significantly lower rates of depression and suicidal behavior.
In the workplace, this translates to:
When people feel seen for who they are, they show up better for the work, and for each other.
You'll notice that pronouns in email signatures are no longer limited to advocacy groups or DEI consultants. Many of the world’s leading organizations have embraced them as part of normal business communication.
When major platforms and companies take these steps, it normalizes the behavior across industries and makes it easier for others to follow suit without hesitation.
Here's what you should know: sharing pronouns should never be mandatory. Inclusion is about creating space, not pressure. Some employees may not be ready to share their gender identity. Others might simply prefer not to list pronouns. That is okay.
The role of leadership and internal communications is to:
By giving people the option to define how they are addressed, you give them agency. That alone builds trust.
Before we discuss how to add pronouns to your email signature, let’s talk about how every company manages email signatures differently.
If you’re a small team, maybe everyone creates their own. Canva? Totally works! It’s quick, looks decent, and does the job when there are only a handful of people and not too many rules. You want to add a photo? Sure… Drop in a rainbow emoji? Go for it!
Well, the story changes when your company starts to grow.
With 50+ people across departments or regions, things get trickier. Managing email signatures manually, keeping them on-brand, up to date, and inclusive, turns into one more thing on your already too-long to-do list. That's when even personal touches like pronouns, what should be a simple gesture, become a coordination headache.
That’s exactly where Letsignit fits in, quietly solving the chaos. It helps roll out neat, consistent email signatures without chasing people, creating 20 how-to guides, or hoping someone remembered to remove the 2019 holiday banner.
So, how do you make this happen without chasing people, fiddling with Outlook settings, or breaking your brand guidelines?
Letsignit is a smart email signature management tool that lets you roll out clean, consistent, and custom email signatures across your entire company. Whether it's adding pronouns, job titles, logos, or social links, it keeps everything neat and on-brand… with smart features and IT friendly interface.
Here's how it works:
The best part? Letsignit integrates with Outlook, Gmail, and Microsoft 365, without complications. So, no worries even if you aren't tech-savvy. Just clean, centralized signature management that supports clarity and authenticity.
Best practice is to include pronouns next to or directly below the name line, where it is most visible:
Or
The goal is not to bury them in a footer, so that it is visible, natural, and consistent across teams. Use the same font, spacing, and style as other signature elements for a clean, professional appearance.
No, not when you do it right!
Adding pronouns is not a political act, it is rather a clarity act. Just like the name suggests, it is about removing confusion from human interaction.
If someone uses he/him, that helps others avoid saying she/her by mistake. If someone uses they/them, it removes the awkward pause and question mark in a conversation?
What you are really saying is:
“I want to refer to you correctly. I want to be referred to correctly. Let’s make that easy for both of us.”
That’s not divisive. It is just being a good communicator.
Every professional email signature is a branding opportunity. Most companies think of logos, colors, and call-to-actions, but identity clarity is part of branding, too.
When your team includes pronouns, it says:
This is especially important when emailing job candidates, partners, and clients who might themselves identify outside traditional gender norms. You do not know who is on the other end of an email, so lead with inclusion by default.
According to the Indeed & Glassdoor Hiring and Workplace Trends Report 2023, nearly two-thirds (62%) of U.S. workers said they would consider turning down a job offer or even leaving a company if they felt their manager did not genuinely support diversity, equity, and inclusion (DEI) initiatives.
In a world where workplace belonging and identity are more visible than ever, small actions, like adding pronouns to email signatures, can reflect much larger cultural values.
These are not minor details; they are signals of trust, respect, and psychological safety that today’s top talent is actively looking for.
No matter if you are in HR, internal communications, or IT, you already know the value of getting the small things right, especially when they affect how people feel at work.
Adding pronouns to email signatures is one of the simplest, most visible ways to show your company walks the talk on DEI.
With Letsignit, it takes minutes, not months, to roll this out.
Just clarity, consistency, and communication that reflects your culture.
Yes, with the 'Campaigns' offer, it is possible to track the number of clicks on the email signatures of all your employees in the 'Statistics' area of the platform.
You can then access a detailed or global view of the number of clicks on the email signatures of each employee. You can use the search option to target a specific signature or a given period. Finally, you have the possibility to export all statistics to an Excel document.
If you launch campaigns with banners inserted in your email signatures, you can also access their performance via this same space.
With Letsignit, you can easily add social network icons in your collaborators' email signatures and link to your company pages. Also, our "attributes" feature allows you to manage personalized URLs for each of your collaborators such as their individual LinkedIn profile.
And that's not all: you can add links to an appointment-setting application, allow your customers to leave reviews easily, and integrate our 'Chat on Teams' widget to let anyone start a discussion via Microsoft Teams chat.
It’s up to you! As an administrator of the Letsignit platform, you choose whether or not to grant modification rights to your employees. These permissions are managed on an attribute-by-attribute basis, which means that you can decide to allow the employee to change their phone number, but not the address of your premises, for example.
This feature applies to all attributes in your directory, including custom attributes created on Letsignit. When your employees change one or more attributes, your directory is obviously not affected.
It often happens that employees make their email signature their own: custom format, bad fonts, colors inconsistent with the brand standards... all of this has an impact on your brand!
A consistent visual identity is considered authentic and outperforms a perceived weak one by 20%. And, your customers are 2.4 times more likely to buy your products.
With Letsignit, take back control over your brand identity by standardizing all your email signatures. Our tool has many features that allow you to customize your signatures by department, by audience or by subsidiary. Not to mention the possibility of carrying out campaigns within your email signatures thanks to our Campaign offer.
What is the user experience like for our employees?
In both cases:
In short, they have autonomy in their email signature, but you keep control on the field, signatures, and banners they can edit or use.
With our "multi-signature" feature, your employees can benefit from multiple email signatures. No technical manipulation is required. Thanks to our Add-in for Outlook or the desktop app, they can change their email signatures as they wish with just a few clicks.
Regarding the creation of email signatures, you can make several variations such as:
Everything has been thought of to go further in the personalization process based on the recipient of your emails.
If sending emails has an impact, non-optimized email signatures also have an impact. An unsuitable format or an image that is too heavy considerably increases the size of your signatures... and therefore, your emails.
As a responsible economic actor, we contribute to reducing our CO2 emissions and those of our customers in several ways:
As we are increasingly involved in sustainability initiatives, our priority in 2023 is to develop even more green IT functionality.
If sending emails has an impact, non-optimized email signatures also have an impact. An unsuitable format or an image that is too heavy considerably increases the size of your signatures... and therefore, your emails.
As a responsible economic actor, we contribute to reducing our CO2 emissions and those of our customers in several ways:
As we are increasingly involved in sustainability initiatives, our priority in 2023 is to develop even more green IT functionality.
Pronouns in email signatures are identifying words (like she/her, he/him, or they/them) that indicate how someone wishes to be referred to in professional communications. These pronouns are typically placed next to or below a person's name in their email signature block to clarify their gender identity and prevent misgendering in workplace interactions. For example:
Adding pronouns to email signatures has become a standard professional practice that promotes clear communication while creating a more inclusive workplace environment.
Surprisingly, yes. It might seem like a small tweak, but it carries a big message. Including pronouns signals that you respect how people identify and want to get it right from the get-go. It sets the tone for more thoughtful, respectful communication. Plus, when leaders and teams model this openly, it normalizes inclusive practices across your entire company. If you're in a client-facing role, it can subtly reflect your company’s values before you even say “Hi.”
There are several valid reasons why someone may choose not to include pronouns in their email signature:
The key is that including pronouns should always remain optional and respect individual choice.
Yes—you absolutely can. Adding pronouns is about offering the option, not applying pressure. Some people are happy to share how they identify, and some prefer not to, and that is completely okay. Whether you're still figuring things out, value your privacy, or just do not feel like it today, your inbox should never be a place where you feel forced to explain yourself. The goal is inclusion, not obligation.
